How much do fitness influencers make?

Fitness influencers are becoming increasingly popular with the rise of social media platforms like Instagram, YouTube, and Twitch. The amount of money fitness influencers can make depends on a variety of factors, such as their following, engagement rate, type of content they’re producing, and the platforms they’re using. Let’s take a look at exactly how much fitness influencers can make.

Revenue Streams for Fitness Influencers

The main sources of income for fitness influencers are sponsorships, affiliate links, and personal training services. Sponsorships occur when fitness brands partner up with influencers to promote their products. They may include free product giveaways, discounts, or direct payments for shout-outs and reviews. Affiliate links are links to products that earn a commission when someone purchases after clicking on them. This is often seen in Youtube videos where fitness influencers demonstrate exercises and then link to the products used to complete the workout. Additionally, fitness influencers may offer virtual or in-person personal training services for those looking to get fit with a personal coach.

How Much Do Fitness Influencers Make?

Influencers with a following of 10,000-50,000 can make around $500 per post with sponsored content. This rate can increase to $2,000-$3,000 per post for influencers with over 500,000 followers. For affiliate marketing, fitness influencers can earn anywhere from 2% to 10% on total sales. This means that larger influencers with higher followings can make significantly more money through this revenue stream. Finally, personal training can be quite profitable for fitness influencers. Hourly rates for virtual personal training services are typically between $30-$50 and can reach up to $100 per hour if an influencer is well-known.

Conclusion

The amount of money fitness influencers make depends on their number of followers, how engaged their followers are, what revenue streams they take advantage of, and how often they post sponsored content.

On average, fitness influencers with 10,000-50,000 followers can make $500 per post, while those with over 500,000 followers can make up to $3,000. Affiliate earnings and personal training services can also bring in substantial income for some influencers.

Even if you don’t have a huge following, there are ways to use your platform to make money in the fitness industry.